About Us

Our brand philosophy is: YOU ARE YOUR MUSE

“Attirail” means paraphernalia in French. We are space stylists with a bohemian outlook towards aesthetics and adornments. As advocates of being your authentic self and letting your space flow with your unique energy, we curate and design interiors that are quirky, eclectic, idyllic and plush with paraphernalia that speaks to you and about you. 

Our bohemian sensibilities allow us to exhibit various personality types through unique design languages - Whether you are a Minimalist Scandinavian or a Maximalist Glam, a Vintage Rustic, a Mid Century Modern,  a Monochrome-er or a colour lover.

PURVA AGRAWAL - Founder & Creative Director

Our Founder:

Since 2013, Purva Agrawal has led a career in design, starting as a set decorator for opulent Bollywood films such as Bombay Velvet and advertisements of prominent brands like Samsung, Yardley, Axe and more. It is this experience that taught her that context is pivotal in shaping the mood and tone of the space, which is a philosophy imbibed at the very core of Attirail.
After her stint as a set decorator, Purva moved on to event styling which involved beautifying large scale events such as weddings and parties. As a creative leader at a young age, Purva has always been dedicated to enhancing the aesthetics of spaces and objects. It is not just her credentials as a designer that propelled her towards creating Attirail, but also a profound love for spreading joy through art and beauty.

Our Services:

Attirail Vignettes

Home to a plethora of brands, designers and private labels, Attirail Vignettes is an artisanal pop-up show for those who are looking to infuse the eclectic boho style in their surroundings. The first edit, ‘Wild Poppies’ , was held in January 2020 in association with Art and Found at The Vintage Garden Bandra, Mumbai. With over 1000 visitors, 25 brands and 12 displays, the first edition of the pop-up show satiated the design cravings of various sensibilities. Similar experiences to follow soon. 

Attirail Affairs

Our product and interior styling division, Attirail Affairs is where we get up-close and personal to create spaces that encapsulate the true you. Through this avenue we provide individualised styling solutions for your decor needs, whether it is a home remodeling project or narrating a brand’s story through flatlays and photography. Each assignment features a unique amalgam of a client’s perspective and our creative interpretation of it. 

Attirail Shop

Attirail shop is our curated shop of bohemian home decorating products. Meant for the brave at heart and wild in spirit, Attirail is the go-to destination for individuals with delectable tastes in styling their surroundings. Each decor element featured here will speak to your every whim, fancy and mood and will keep up with everything you are and everything you will be. Making your space an ode to you, our shop has a space styling solution for all your boho cravings.  

Our Team:

HIMANSHI AGRAWAL - Designer & Illustrator
A dreamer at heart. A bibliophile. Lover of all things mystic.
SAYALI MESTRY - Project Manager & Assistant Interior Stylist
Production Designer. Visualizer. Lover of all things Art Deco.
HANSA HATROTE - Brand Manager & Assistant Interior Stylist
An Eco Warrior. DIY Enthusiast. Lover of all things Bohemian.
French for ‘Paraphernalia’, Attirail is a lifestyle in itself and a bridge between you and your Pinterest board.